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Your younger sister needs $50 to buy a new bike. She has opened a lemonade stand to make the money she needs. Your mother is paying for all of the ingredients. She currently is charging 25 cents per cup, but she wants to adjust her price to earn the $50 faster. If you know that the demand for lemonade is elastic, what is your advice to her?


A) Leave the price at 25 cents and be patient.
B) Raise the price to increase total revenue.
C) Lower the price to increase total revenue.
D) There isn't enough information given to answer this question.

E) B) and D)
F) B) and C)

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If a 15% increase in price for a good results in a 20% decrease in quantity demanded, the price elasticity of demand is


A) 0.75.
B) 1.25.
C) 1.33.
D) 1.60.

E) C) and D)
F) B) and D)

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If an increase in income results in a decrease in the quantity demanded of a good, then for that good, the


A) cross-price elasticity of demand is negative.
B) price elasticity of demand is elastic.
C) income elasticity of demand is negative.
D) income elasticity of demand is positive.

E) None of the above
F) A) and B)

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Figure 5-4 Figure 5-4   -Refer to Figure 5-4. Suppose the point labeled B is the  halfway point  on the demand curve and it corresponds to a price of $5.00. Then, between prices of $4.99 and $5.01, the price elasticity of demand is A)  less than 1 but greater than zero. B)  equal to 1. C)  greater than 1. D)  equal to zero. -Refer to Figure 5-4. Suppose the point labeled B is the "halfway point" on the demand curve and it corresponds to a price of $5.00. Then, between prices of $4.99 and $5.01, the price elasticity of demand is


A) less than 1 but greater than zero.
B) equal to 1.
C) greater than 1.
D) equal to zero.

E) None of the above
F) A) and B)

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Which of the following is an illustration of the market for original paintings by deceased artist Vincent Van Gogh? a. Which of the following is an illustration of the market for original paintings by deceased artist Vincent Van Gogh?  a.   b.   c.   d.   A) A B)  B C) C D) D b. Which of the following is an illustration of the market for original paintings by deceased artist Vincent Van Gogh?  a.   b.   c.   d.   A) A B)  B C) C D) D c. Which of the following is an illustration of the market for original paintings by deceased artist Vincent Van Gogh?  a.   b.   c.   d.   A) A B)  B C) C D) D d. Which of the following is an illustration of the market for original paintings by deceased artist Vincent Van Gogh?  a.   b.   c.   d.   A) A B)  B C) C D) D


A) A
B) B
C) C
D) D

E) All of the above
F) A) and B)

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Figure 5-2 Figure 5-2   -Refer to Figure 5-2. As price falls from Pa to Pb, which demand curve represents the most elastic demand? A)  D1 B)  D2 C)  D3 D)  All of the above are equally elastic. -Refer to Figure 5-2. As price falls from Pa to Pb, which demand curve represents the most elastic demand?


A) D1
B) D2
C) D3
D) All of the above are equally elastic.

E) C) and D)
F) B) and C)

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Scenario 5-5 Milk has an inelastic demand, and beef has an elastic demand. Suppose that a mysterious increase in bovine infertility decreases both the population of dairy cows and the population of beef cattle by 50 percent. -Refer to Scenario 5-5. Total consumer spending on milk will


A) increase, and total consumer spending on beef will increase.
B) increase, and total consumer spending on beef will decrease.
C) decrease, and total consumer spending on beef will increase.
D) decrease, and total consumer spending on beef will decrease.

E) A) and B)
F) B) and C)

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Holding all other forces constant, if decreasing the price of a good leads to an increase in total revenue, then the demand for the good must be


A) unit elastic.
B) inelastic.
C) elastic.
D) None of the above is correct because a price decrease never leads to an increase in total revenue.

E) A) and B)
F) All of the above

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Figure 5-20 Figure 5-20   -Refer to Figure 5-20. Which supply curve represents perfectly inelastic supply? A)  S1 B)  S2 C)  S3 D)  None of the supply curves is perfectly inelastic. -Refer to Figure 5-20. Which supply curve represents perfectly inelastic supply?


A) S1
B) S2
C) S3
D) None of the supply curves is perfectly inelastic.

E) A) and C)
F) B) and C)

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Figure 5-13 Figure 5-13   -Refer to Figure 5-13. Between point A and point B, price elasticity of demand using the midpoint method is equal to A)  0.71. B)  0.85. C)  1.18. D)  1.40. -Refer to Figure 5-13. Between point A and point B, price elasticity of demand using the midpoint method is equal to


A) 0.71.
B) 0.85.
C) 1.18.
D) 1.40.

E) A) and B)
F) A) and D)

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If a 15% change in price results in a 20% change in quantity supplied, then the price elasticity of supply is about


A) 1.33, and supply is elastic.
B) 1.33, and supply is inelastic.
C) 0.75, and supply is elastic.
D) 0.75, and supply is inelastic.

E) C) and D)
F) A) and B)

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You have just been hired as a business consultant to determine what pricing policy would be appropriate to increase the total revenue of a bakery. The first step you would take would be to


A) increase the price of every loaf of bread in the store.
B) look for ways to cut costs and increase profit for the bakery.
C) determine the price elasticity of demand for the bakery's products.
D) determine the price elasticity of supply for the bakery's products.

E) None of the above
F) A) and C)

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When the price of good A is $50, the quantity demanded of good A is 500 units. When the price of good A rises to $70, the quantity demanded of good A falls to 400 units. Using the midpoint method, the price elasticity of demand for good A is


A) 1.50, and an increase in price will result in an increase in total revenue for good A.
B) 1.50, and an increase in price will result in a decrease in total revenue for good A.
C) 0.67, and an increase in price will result in an increase in total revenue for good A.
D) 0.67, and an increase in price will result in a decrease in total revenue for good A.

E) B) and D)
F) B) and C)

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Figure 5-15 Figure 5-15   -Refer to Figure 5-15. Using the midpoint method, what is the price elasticity of supply between points D and G? A)  1.89 B)  1.26 C)  0.53 D)  0.34 -Refer to Figure 5-15. Using the midpoint method, what is the price elasticity of supply between points D and G?


A) 1.89
B) 1.26
C) 0.53
D) 0.34

E) B) and C)
F) A) and C)

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Figure 5-5 Figure 5-5   -Refer to Figure 5-5. The maximum value of total revenue corresponds to a price of A)  $20. B)  $50. C)  $70 D)  $100. -Refer to Figure 5-5. The maximum value of total revenue corresponds to a price of


A) $20.
B) $50.
C) $70
D) $100.

E) B) and D)
F) None of the above

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Figure 5-7 Figure 5-7   -Refer to Figure 5-7. For prices below $5, demand is price A)  elastic, and raising price will increase total revenue. B)  inelastic, and raising price will increase total revenue. C)  elastic, and lowering price will increase total revenue. D)  inelastic, and lowering price will increase total revenue. -Refer to Figure 5-7. For prices below $5, demand is price


A) elastic, and raising price will increase total revenue.
B) inelastic, and raising price will increase total revenue.
C) elastic, and lowering price will increase total revenue.
D) inelastic, and lowering price will increase total revenue.

E) A) and B)
F) C) and D)

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Holding all other factors constant and using the midpoint method, if a tractor manufacturer increases production from 80 to 100 units when price increases by 15 percent, then supply is


A) inelastic, since the price elasticity of supply is equal to 0.68.
B) inelastic, since the price elasticity of supply is equal to 1.48.
C) elastic, since the price elasticity of supply is equal to 0.68.
D) elastic, since the price elasticity of supply is equal to 1.48.

E) A) and D)
F) None of the above

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Charles purchases 20 basketball tickets per year when his annual income is $50,000 and 25 basketball tickets when his annual income is $60,000. Charles's income elasticity of demand for basketball ticket is


A) 0.82, and basketball tickets are a normal good.
B) 0.82, and basketball tickets are an inferior good.
C) 1.22, and basketball tickets are a normal good.
D) 1.22, and basketball tickets are an inferior good.

E) A) and B)
F) A) and C)

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Figure 5-8 Figure 5-8   -Refer to Figure 5-8. When price falls from $25 to $20, demand is A)  inelastic, since total revenue decreases from $4,000 to $2,500. B)  inelastic, since total revenue increases from $2,500 to $4,000. C)  elastic, since total revenue increases from $2,500 to $4,000. D)  unit elastic, since total revenue does not change. -Refer to Figure 5-8. When price falls from $25 to $20, demand is


A) inelastic, since total revenue decreases from $4,000 to $2,500.
B) inelastic, since total revenue increases from $2,500 to $4,000.
C) elastic, since total revenue increases from $2,500 to $4,000.
D) unit elastic, since total revenue does not change.

E) B) and D)
F) B) and C)

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Scenario 5-7 Suppose the demand function for good X is given by: Scenario 5-7 Suppose the demand function for good X is given by:   where   is the quantity demanded of good X,   is the price of good X, and   is the price of good Y, which is related to good X. -Refer to Scenario 5-7. Using the midpoint method, if the price of good X is $10 and the price of good Y increases from $8 to $10, the cross price elasticity of demand is about where Scenario 5-7 Suppose the demand function for good X is given by:   where   is the quantity demanded of good X,   is the price of good X, and   is the price of good Y, which is related to good X. -Refer to Scenario 5-7. Using the midpoint method, if the price of good X is $10 and the price of good Y increases from $8 to $10, the cross price elasticity of demand is about is the quantity demanded of good X, Scenario 5-7 Suppose the demand function for good X is given by:   where   is the quantity demanded of good X,   is the price of good X, and   is the price of good Y, which is related to good X. -Refer to Scenario 5-7. Using the midpoint method, if the price of good X is $10 and the price of good Y increases from $8 to $10, the cross price elasticity of demand is about is the price of good X, and Scenario 5-7 Suppose the demand function for good X is given by:   where   is the quantity demanded of good X,   is the price of good X, and   is the price of good Y, which is related to good X. -Refer to Scenario 5-7. Using the midpoint method, if the price of good X is $10 and the price of good Y increases from $8 to $10, the cross price elasticity of demand is about is the price of good Y, which is related to good X. -Refer to Scenario 5-7. Using the midpoint method, if the price of good X is $10 and the price of good Y increases from $8 to $10, the cross price elasticity of demand is about

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