Correct Answer
verified
The shampoo is the product element. The ...View Answer
Correct Answer
verified
View Answer
A) Marketing is affected by society but rarely, if ever, affects society as a whole.
B) The marketing department works closely with other departments and employees to implement an organization's marketing activities.
C) Marketing activities are the sole responsibility of the marketing department; other departments are involved only if there is an emergency (such as a product recall) .
D) Environmental forces do not affect marketing activities as long as a firm closely monitors its environment through rigorous market research.
E) Marketing is essentially developing the right product and convincing potential customers that they "need" it, not just "want" it.
G) A) and C)
Correct Answer
verified
Correct Answer
verified
A) a sense of personal inadequacy based upon observations by others around you.
B) a sense of urgency, which causes a person to take action.
C) a feeling that is shaped by a person's knowledge, culture, or personality.
D) a feeling of being deprived of something, but not fully understanding what it may be.
E) a situation when a person feels deprived of basic necessities such as food, clothing, and shelter.
G) B) and D)
Correct Answer
verified
Correct Answer
verified
Correct Answer
verified
Potential consumers make up a market, wh...View Answer
Correct Answer
verified
View Answer
Showing 241 - 244 of 244
Related Exams