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Perform a SWOT analysis of any not-for-profit that interest you.Name at least three organizational strengths and three weaknesses.Then name at least three environmental opportunities and three threats.Explain why you put the items in each category.

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Operational plans have a longer-term focus than either strategic or tactical plans.

A) True
B) False

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An SBU is a distinct business or related set of businesses contained within a corporation's structure.

A) True
B) False

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The product life cycle and BCG matrix combine to show that products progress from dogs,to question marks,to cash cows,to stars.

A) True
B) False

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The starting point in formulating strategies is usually


A) a SWOT analysis.
B) goal implementation.
C) operational plans.
D) a mission statement.
E) a control function.

F) A) and B)
G) None of the above

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Extra funds should be channeled to the ____,which is a product with a high share of a fast-growing market.


A) star
B) cash cow
C) differentiator
D) profitable product
E) question mark

F) A) and E)
G) C) and D)

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When FedEx bought Kinko's,it thought that it could accomplish more combined than it could operating separately.Which advantage of related diversification does this best represent?


A) Reducing business dependence
B) Reducing overhead
C) Distinctive competence
D) Synergy
E) Innovation

F) A) and B)
G) A) and C)

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Most of the time,____________________ plans flow from¾and must be consistent with¾tactical plans.

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American Airlines recalled 211 flight attendants 11 years after they were put on furlough.The recall is part of American Airline's reorganization during bankruptcy proceedings.The recall is an example of


A) standard operating procedures.
B) contingency plans.
C) regulations.
D) a single use plan.
E) standing plans.

F) A) and D)
G) A) and E)

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In the GE Business Screen matrix,all of the following are characteristics of the attractiveness of the industry EXCEPT


A) market growth.
B) market size.
C) product quality.
D) competitive intensity.
E) capital requirements.

F) A) and C)
G) All of the above

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If an organization is facing an unexpected disruption or if its current plans are rendered inappropriate by surprising events,then it can still maintain some control by implementing its ____________________ plans.

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Southwest Airlines gained access to the Atlanta market when it purchased Air Tran.This is an example of a change in Southwest's


A) resource deployment.
B) strategic goal.
C) scope.
D) mission statement.
E) distinctive competencies.

F) C) and D)
G) B) and E)

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A SWOT analysis evaluates the organization's strengths and weaknesses against the environment's operations and tactics.

A) True
B) False

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The statement that identifies the scope of a company's operations in terms of products and markets is the tactical plan.

A) True
B) False

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Aeropostale sells women's and men's clothing and accessories.This is an example of


A) synergy.
B) related diversification.
C) unrelated diversification.
D) SOP.
E) contingency planning.

F) A) and B)
G) A) and D)

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