A) educate the customer thoroughly about the system before concluding the sale.
B) avoid offering an opinion about how the product will specifically benefit the firm.
C) tell the customer as much as possible about how to operate the new system.
D) tell the customer that he will find out the answer and call if he is asked a question he cannot answer.
E) do all of the above to avoid any claims of misrepresentation.
Correct Answer
verified
Multiple Choice
A) pull money.
B) a sale lifter.
C) a perquisite.
D) a spiff.
E) a straight commission.
Correct Answer
verified
Multiple Choice
A) backdoor selling
B) expanded prospecting
C) sales prospecting
D) hustling
E) bypass selling
Correct Answer
verified
Multiple Choice
A) codified warranty
B) impressed guarantee
C) implied warranty
D) expressed warranty
E) vocalized guarantee
Correct Answer
verified
Multiple Choice
A) Collusion
B) Subordination
C) Capitulation
D) Indemnification
E) Lubrication
Correct Answer
verified
Essay
Correct Answer
verified
View Answer
Multiple Choice
A) thank-you gift.
B) commission.
C) payola.
D) kickback.
E) discount.
Correct Answer
verified
Multiple Choice
A) ethical imperialism.
B) ethical ombudsmen.
C) ethical solidarity.
D) cultural relativism.
E) cultural solidarity.
Correct Answer
verified
Essay
Correct Answer
verified
View Answer
Multiple Choice
A) the firm will have to return all unsold merchandise that was bought as the result of the bribe to its original seller.
B) the buying firm will be more closely scrutinized by the Federal Trade Commission.
C) the products bought on the basis of the bribe are of poor quality.
D) the purchasing firm will have to rewrite its code of ethics.
E) the purchasing agent's firm is not penalized.
Correct Answer
verified
Essay
Correct Answer
verified
View Answer
Multiple Choice
A) codified warranty
B) impressed guarantee
C) implied warranty
D) expressed warranty
E) vocalized guarantee
Correct Answer
verified
Multiple Choice
A) the buyer has title to the system as soon as it leaves the seller's loading dock.
B) the seller guarantees that the system will work as advertised if it is installed correctly.
C) the buyer has the right to refuse payment for the system if it arrives after the promised due date.
D) the seller has title until the system is received at the construction site.
E) the delivery company has title to the system until a representative of the construction company signs a receipt.
Correct Answer
verified
Multiple Choice
A) It's only unethical if it is illegal.
B) Do what the other sales reps do.
C) Do whatever makes profits for your company.
D) Perform whatever services your client requests.
E) Develop and maintain a personal code of ethics.
Correct Answer
verified
Multiple Choice
A) Yes, if the Federal Trade Commission ever learns of her lack of discretion.
B) No, because customers don't believe what salespeople tell them.
C) Yes, if the potential customer had ever bought the competitor's products, it could be regarded as a criticism of their judgment.
D) No, she was trying to make a sale.
E) She shouldn't worry about it if that is part of her sales presentation.
Correct Answer
verified
True/False
Correct Answer
verified
Essay
Correct Answer
verified
View Answer
Multiple Choice
A) If he hadn't divulged the information, it would have been a form of backdoor selling.
B) He has successfully built trust by being honest and open.
C) He has jeopardized his chances of ever building a long-term relationship with this agent.
D) If he hadn't divulged the information, it would have been a form of deception.
E) Divulging the information prevented him from accidentally creating an ethical dilemma.
Correct Answer
verified
Multiple Choice
A) a tying contract.
B) resale price maintenance.
C) price discrimination.
D) collusion.
E) reciprocity.
Correct Answer
verified
Multiple Choice
A) wholesaler.
B) mouthpiece.
C) channel leader.
D) intermediary.
E) agent.
Correct Answer
verified
Showing 101 - 120 of 133
Related Exams